may client spotlight

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For May we sit down with our Aussie friend, Scott Leal, from AAW Global Logistics and learn the ins and outs of importing and exporting products!

Q:What is your name and what do you do?
A: Scott Leal and I’m a business development manager for a Australian owned freight forwarding company.

Q: When you were a kid, that’s what you wanted to be, huh?
A: Actually I wanted to be a professional Australian rules football. It’s not American football, it’s not rugby, its not soccer. It’s a code pretty unique to Australia. I also wanted to be a test cricketer.

Q: What is the name of your company and how long have you been doing business development and logistics?
A: AAW Global Logistics. The company was established in 1983 and I have been with them since 2001. I have had this role with the company since July 2011 which involved moving to Long Beach California from Adelaide, South Australia

Q: What does a business development manager do, exactly?
A: I essentially buy space on ships and planes coupled with providing a service for importer and exporters. We also handle consolidations, boat logistics ….. pretty much anything being shipped around the world we can be involved in.

Who is your ideal client and why?
A company with regular business without unrealistic expectations who pays there bills on time.

Q:Paint me a picture of what a day in your shoes typically goes like…
A: First thing is to spend some time with my 7 week old daughter. When I get to the office I’ll spend 3-4 hours on emails alone, initiating conversations and responding to email threads. Some internal and / or external sales. When Australia comes online, usually 3pm PST, there are more conference calls and emails to deal with. If I have time towards the end of the day, I’ll hit the gym.

Q: What do you love about your industry/niche?
A: The challenge of winning new business. With the value added services we can provide customer satisfaction can be very rewarding

Q: Any rewards, certifications, etc that you would like to brag about?
A: Before I got into this industry I obtained my primary school teaching degree. For Americans, that is the essential credentials to become a teacher, though mine was specific to middle school aged adolescents.

Q: What has been your experience in Long Beach been, so far?
A: Amazing weather, relaxed lifestyle, extremely genuine people, great restaurants and bars, the only negative is the beaches don’t compare to home. Overall life in Long Beach has been a great adventure for a couple of Australians.

Q:If you could give someone relatively new to your industry/niche any advice or tips, what would that be?

  • Don’t take things too personally
  • Try always to find a positive from a negative
  • Never forget to smile

Q: Aussie Friday is the last Friday of every month at Beach Business Center, what’s the point to it?
A: In Australia, work colleagues have either weekly or monthly drinks after work. I suggested a similar tradition at Beach Business Center. So on the last Friday of every month the entire second floor is invited to attend Aussie Friday to have some nibbles, a few drinks, and an Australian movie in the background. What started as an hour after work, now often turns into a late night of fun and camaraderie.


Here is how you can get a hold of Scott if you would like to reach him directly:
Scott Leal
Tel: (562) 346-3388

Want to see the meme that we created for Scott? Here it is! If you would like to see the full size image click on the image to open a new tab.



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